Pocket Monster and Hello Kitty have been chosen as "Special character envoys to lure the 2025 World Expo".

On the 28th of November, Pocket Monster and Hello Kitty have been chosen as "Special character envoys to lure the 2025 World Expo" and request for appointment has been issued.
Please see the Ministry of Foreign Affairs HP for details.

http://www.mofa.go.jp/press/release/press4e_001814.html